Are These Kirkland Products Actually Big Brands In Disguise?
1 Kirkland Signature Vodka: Grey Goose Vodka
Supposedly, Grey Goose vodka is behind Costco’s Kirkland Signature Vodka. We did some digging and discovered that this year’s old belief is not true. For starters, Costco doesn’t disclose on the bottle where they make their product.
There is also the fact that Grey Goose flat-out denied the popular rumor. Joe McCanta, Grey Goose’s Global Head of Education, told USA TODAY. “No, Grey Goose Vodka does not produce nor privately label Kirkland vodka,” he added. “This is a viral claim that has circled Grey Goose for many years, and it’s completely false.” So, there you have it.
2 Kirkland Signature Naturally Wood Smoked Bacon: Hormel
It will thrill bacon-lovers to learn that Hormel manufactures the Kirkland Signature Naturally Wood Smoked Bacon. There’s no big mystery here because it says so right on the packaging. This means that you can get yummy pre-cooked bacon in bulk at Costco.
A reviewer at Costcuisine wrote, “This bacon is pretty tasty! Not as good as bacon straight out of the frypan, but for a super convenient bacon it’s pretty enjoyable.” The price is a bargain at just $16.99 for a 500g package. We think that’s a good deal for Hormel quality bacon.
3 Kirkland Signature Tuna: Bumble Bee
Another Costco item that is a big brand in disguise is the Kirkland Signature White Albacore Tuna. Bumble Bee Foods actually supplies this product. CNN Money spoke with Tim Rose, who oversees Costco’s food division, who confirmed the partnership.
“Costco decided that the canned tuna on the market had declined in quality from 10 years before. So Costco set out to create tuna ‘like it used to be’—more substantial, with fewer floating flakes,” Rose continued. “Eventually, it struck a deal with Bumble Bee and spent a year overseeing tests in a Puerto Rico plant.”
4 Kirkland Signature Batteries: Duracell
If you prefer to buy batteries in bulk, then Costco is a great option, and we have a little-known secret for you. Duracell manufactures Kirkland Signature Batteries. Don’t just take our word for it, though. Costco’s CEO, Craig Jelinek, revealed the tip to WSB-TV’s consumer advisor, Clark Howard.
The two walked through Costco when he pointed to Kirkland Signature batteries and remarked that Duracell made them. “Now, this brand here is no advertising, there’s no overhead, there’s just packaging. We don’t advertise it. It’s just a brand,” Jelinek said. That’s enough proof for us.
5 Kirkland Signature Parmigiano Reggiano Cheese: Formaggi Zanetti
The cheese selection at Costco will thrill cheese-lovers. Many of their specialty cheeses are outsourced and made in Italy. You should add the Kirkland Signature Parmigiano Reggiano Cheese to your grocery list because it’s produced by the Italian brand Formaggi Zanetti.
It even says so on the back of the package. According to Hip2Save, not all Costco cheeses are imported, BUT this is a “great deal for cheese” that is “cut and packed in Italy”. The Parmigiano is aged for over 24 months and is sold for just $11.79 a pound! That’s one bargain you shouldn’t pass up.
6 Kirkland’s Signature Real Mayonnaise: Hellmann’s Real Mayonnaise
There has been speculation that Kirkland’s Signature Real Mayonnaise is backed by Hellmann’s Real Mayonnaise. The folks over at Chowhound decided to get to the bottom of the rumor and reached out to Costco’s rep to find out what company produces the Kirkland mayo.
Their response was, “E.D. Smith is the Vendor of KS Mayo.” This brand manufactures many of the jam and jelly packets distributed to hotels. We have to say that the possible relationship between Hellmann’s and Kirkland Signature Mayonnaise is one Costco myth that can’t be backed up.
7 Kirkland Signature Blended House Whiskey: Alexander Murray
There is plenty of speculation surrounding Costco’s alcohol selection, including rumors of big brands standing behind Costco’s liquors. Most have been debunked, but we have confirmation on this next item. The independent bottler, Alexander Murray, makes The Kirkland Signature Blended House Whiskey or Single Malt Scotch.
CEO Stephen Lipp and Alexander Murray revealed during an interview with Market Watch Magazine that their company produced the Kirkland Signature house brand since 2007. The Alexander Murray & Co. Ltd. label is on the back of every bottle. This is one year’s old myth that turns out to be true.
8 Kirkland Signature Coffee: Starbucks
Coffee-lovers will be thrilled to learn that Starbucks brews Kirkland Ground and Whole Bean Coffee. Don’t believe us? It’s written right on the packaging. The flavor of Costco’s coffee will impress even the most distinguished coffee drinker, while savvy shoppers will love the price.
According to Moneywise, Starbucks only affiliates with certain flavors, so be on the lookout for Kirkland’s Signature House Blend Medium Roast, Espresso Blend Dark Roast, and Decaf House Blend Medium Roast. There’s no need to break the bank on expensive Starbuck’s coffee when Costco has this amazing offer.
9 Kirkland Bath Tissue: Charmin
While there was a rumor going around that Charmin was behind the Costco brand, we couldn’t find evidence to back this one up. This got us thinking, though. How does the Kirkland Signature Bath Tissue compare to top brands?
There is a Reddit discussion board dedicated to the topic, and one commenter argued that the Kirkland Signature Bath Tissue comes out equal to Charmin in quantity and price. “I can’t say the Charmin lasts longer per roll than the Kirkland, even though you can use fewer squares on the Charmin. Charmin has fewer squares per roll, it’s a draw there,” they wrote.
10 Kirkland Signature Full Synthetic SAE 54-30: Warren Motor Oil
Costco is good for more than just groceries because they also carry tires and other car necessities. You can even purchase motor oil at Costco. Warren Oil makes Kirkland Signature Full Synthetic SAE 54-30; it clearly states their name on the back of the jug, so there’s no mystery there.
Warren also manufactures AmazonBasics motor oil, so you know that you’re buying a top-notch product for a lot less money. With a price point of $24.39 for five quarts, you shouldn’t pass up this impressive bargain. This one more example of a big brand standing behind the Kirkland label.
11 Kirkland Signature Ti Point Marlborough Sauvignon Blanc: Ti Point Winery
We have an insider tip for all the wine aficionados out there. Many of Costco’s wines come from big-name vineyards. If you spin a bottle of Kirkland wine around, the source is right there on the label. Yet, there are a few varieties where the winery is embedded in the name of the wine.
The New Zealand label Ti Point makes Kirkland Signature Ti Point Marlborough Sauvignon Blanc. You get all the crisp flavor of a vintage wine without the hefty price tag. This bottle goes for just $6.99. It almost seems too good to be true.
12 Kirkland Signature Diapers: Huggies
Parents who are looking to buy them diapers in bulk, but don’t want to skimp on quality should buy Kirkland Signature Diapers. Many customers believe that Costco’s diapers are made by Kimberly Clark, who produces the Huggies brand. Although, we couldn’t find confirmation of this rumor.
Either way, parents who choose Kirkland Signature Diapers love the discounted price and have good things to say about the quality. Today’s Parents asked moms to put them to the test. One commenter said, “My favorite brand—no strong smells—overall fit larger so lasts longer in one size.” The bottom line is Kirkland Signature Diapers are a good deal.
13 Kirkland Signature Chinet Plastic Red Cups: Chinet
Looking to stock up on party supplies? Costco has amazing deals on all the products you’ll need to throw a fun bash. From plates to napkins, they’ve got you covered. If your list includes plastic cups, you’ll love this next insider tip. Costco coupled up with Chinet to produce the Kirkland Signature Chinet Plastic Big Red Cup.
Chinet’s name is even on the packaging. The price is right too at just $11.79 for a 240 count of cups. You can find Chinet at other big box stores, like Walmart and Target, but you won’t be able to find them at such a low price.
14 Kirkland Signature Pet Food: Diamond Naturals
People may associate low-quality with discount stores like Costco, but many of their products are high-quality brands in disguise. When it comes to pet food, the well-known brand Diamond Pet Foods, Inc. makes Kirkland Signature Pet Food.
Diamond Pet Foods also produces other leading brands like Taste of the Wild, Solid Gold, Premium Edge, and Artemis. The Kirkland Signature Small Formula Chicken & Vegetable Dog Food gets 4.5 out of 5 stars and one reviewer wrote, “I have complete faith in this brand for so many things… and now I can add another great product to my list.”
15 Kirkland Signature by Bolthouse Farms 100% Carrot Juice: Bolthouse Farms Carrot Juice
Some brand names behind Costco’s products are hidden, but many of them are obvious. Bolthouse Farms makes Kirkland Signature by Bolthouse Farms 100% Carrot Juice. There’s no mystery here, as they display it right on the label.
If you like carrot juice, then you’ll love this brand. It’s certified organic and the only ingredient is organic carrot juice. So you know it’s a healthy option. You can buy a 3-pack of 32-oz bottles for just $6.99. Kirkland Signature by Bolthouse Farms 100% Carrot Juice is good for both your body and your wallet.
16 Costco Gasoline: Mobil
Costco members often fill up their tank after they shop because they can get great deals. So, who exactly supplies their gas? We went straight to the source and discovered what Tim Hurlocker, Costco’s Director of Fuel Quality and Compliance, had to say on the subject.
“Costco buys fuel from major refineries and distributors in each area. All Kirkland Signature™ Fuel is fully guaranteed, just like the merchandise we sell inside the warehouse,” he wrote. While Mobil isn’t a direct supplier, you can feel confident you’re buying top-tier gas at Costco. That’s excellent news!
17 Kirkland Signature Hot Dogs: Hebrew National
Chances are that if you’ve ever shopped at Costco, you probably stopped by their food court for one of their world-famous hot dogs. Shoppers love their $1.50 hot dog and soda combo. Did you know that it all started with one Hebrew National hot dog cart?
In 1984, the company set up a cart in front of a San Diego Costco, and the rest is history. Hebrew National supplied Costco’s food court hot dogs until 2009, when they made the switch to the Kirkland Signature brand hot dogs. Be sure to grab one next time you’re shopping because they’re so tasty.
18 Kirkland Rotisserie Chicken: Big Box Rotisserie Chicken
One of Costco’s most popular items is the Kirkland Rotisserie Chicken. At just $4.99 for a 3 lb chicken, it’s a steal. That totally beats out any price at the big box grocery stores. For example, Kroger charges $8.99 for their 3 lb whole chicken.
So, who manufactures Costco’s delicious chicken? They’re sourced by Lincoln Premium Poultry. According to Jessica Kolterman, a spokeswoman for Lincoln Premium Poultry, Costco sells approximately 60 million rotisserie chickens each year. That’s a lot of chicken! You really can’t turn down an offer as good as this one.
19 Kirkland Signature Purified Bottled Water: Niagara Purified Bottled Water
You can find great prices on Costco products and big names produce many of their Kirkland items. Another example is Kirkland Signature Purified Bottled Water, which is sourced by Niagara Purified Water. This isn’t a secret, as it says so right on the bottle.
Niagara Bottling also produces bottled water for other big box stores like Walmart and Safeway. The price point is close at all stores, so you won’t save on the price at Costco. Yet, you can feel confident knowing you’re buying quality purified water when you purchase Kirkland Signature Purified Bottled Water.
20 Kirkland Signature Ultra-Clean Laundry Detergent: Persil Laundry Detergent
Laundry detergent can be pricey, so smart shoppers know to buy Kirkland Signature Ultra Clean Laundry Detergent, especially since there’s been talk of it being made by the same company that makes Persil. It’s rumored that Henkel is the manufacturer of Costco’s UltraClean Line.
One happy customer took to Amazon to give Kirkland Signature Ultra Clean Laundry Detergent a glowing review, writing, “Best. Detergent. Ever. Smells awesome and gets my clothes clean. What else do you want? Oh yeah, it’s less expensive than Tide and Consumer Reports rates it a top pick ALL THE TIME.”
21 Kirkland Signature Milk Chocolate: Blommer’s Chocolate
Do you love chocolate? If so, we have good news for you when it comes to your options at Costco. You don’t have to break the bank and buy Hershey or Mars brands when shopping at Costco because the Kirkland brand offers high-quality chocolate at a reasonable price.
Their signature chocolate is produced by Blommer, who according to their website is the largest cocoa processor and ingredient chocolate supplier in North America. You can choose from a variety of yummy flavors, such as Kirkland Signature Chocolate Covered Almonds or Kirkland Signature Milk Chocolate Salted Caramel Macadamia Cluster.
22 Kirkland Signature Organic Greek Yogurt: Ehrmann Yogurt
Another staple in many households is Greek yogurt, but it can be pricey. The quality of the Kirkland Signature Organic Greek Yogurt might surprise you. There’s a reason that it tastes so yummy. It’s actually Ehrmann Yogurt in disguise.
There’s even a discussion about Costco’s Greek yogurt over at Chowhound. One commenter wrote, “Kirkland Greek Yogurt is produced by a German company called Ehrmann. They have two plants; one is in Casa Grande, Arizona, and the other is in Brattleboro, Vermont.” So you can get outstanding quality for much less. Better pocket those savings!
23 Kirkland Signature Super Premium Vanilla Ice Cream: Humboldt Creamery’s Vanilla Ice Cream
Ice cream lovers rejoice! Costco customers rave about the Kirkland Signature Super Premium Vanilla Ice Cream and for good reason. Not only can you buy it for a reasonable price, but it’s manufactured by the California-based Humboldt Creamery.
The company partnered with Costco and produces its premium vanilla ice cream under the Kirkland name. Humboldt Creamery’s website says, “It’s our firm belief that everyone deserves quality milk and dairy products without having to pay luxury prices for it.” Costco shoppers should take advantage of this partnership because they can get tasty ice cream for so much less.
24 Kirkland Signature Handcrafted Ales and Lagers: Gordon Biersch Beer
Smart shoppers know that you can find surprising deals on beer and wine at Costco. One favorite among customers is the Kirkland Signature Handcrafted Ales and Lagers. You can buy a 24 pack variety crate for $19.99, which includes a Brown Ale, Session IPA, American Pale Ale, and India Pale Ale.
This is another Costco product that is a big name in disguise. The Takeout reported, “The Kirkland beers are labeled as brewed by Hopfen Und Malz Brewing Co.,[that] is actually Gordon Biersch (San Jose, California) or Matt Brewing (Utica, New York), depending on where in the U.S. your Costco is.”
25 Kirkland Signature Jelly Belly Candy: Jelly Belly Candy
You can find big brands that stand behind many of Costco’s seasonal items. One example is Kirkland Signature Jelly Belly Jelly Beans, which is another product that has the evidence right on the label, so there’s no need to dispute it. Not only can you get a selection of 49 delicious flavors, but the price will make you smile.
According to Hip2Save, a 4lb container of gourmet jelly beans is just $13.99. That’s an amazing price as a 2lb bag of Jelly Belly Jelly Beans goes for $19.99 on their website. Be sure to add Kirkland Signature Jelly Belly Jelly Bean to your grocery list.
26 Kirkland Premium Small Batch Bourbon: George Dickel Bourbon
If you’re hoping to find discount prices on liquor, then you might want to check out the options at Costco. Many of the Kirkland Signature lines of Costco private-label liquors are backed by private labels. For example, Kirkland Premium Small Batch Bourbon is made by George Dickel Bourbon.
So, if you want to save a few bucks but not skimp on quality, take advantage of this deal. You can score a bottle of Kirkland Premium Small Batch Bourbon for just $19.99. This can help you save big on your grocery bill and please your refined pallet.
27 Kirkland Signature Isigny Ste-Mère Brie: Isigny Ste-Mère Brie
You might not think Costco would be synonyms with gourmet cheese, but we have an amazing tip for you. While they closely guard many of the big-name brands, they printed this next example right on the label. Isigny Ste-Mère manufactures the Kirkland Signature Isigny Ste-Mère Brie.
You can get a tasty wheel of cheese for just $7. The folks over at POPSUGAR wrote a review of Costco’s brie and only had good things to say. “Buttery and ripe, this double-cream Kirkland Signature Isigny French Brie pairs oh so nicely with a fresh baguette. However, you can also bake it for a warm, gooey appetizer,” they wrote.
28 Kirkland Signature Reynolds Foil: Reynolds Wrap
It’s tricky to figure out what Costco brands are made by popular name brands. Not so with Kirkland Signature Reynolds Foil. Not only does the packaging look similar to Reynold’s Wrap, but the giveaway is in the name, making it obvious that the two companies partnered up on the product.
Buying foil in bulk helps reduce costs and thanks to the partnership between Costco and Reynold’s Wrap, you can get the same high-quality product for a lot less. Which is nice for your pocketbook, and the quality is still top-notch. That’s a win/win in our book.
29 Kirkland Signature by Stearns & Foster Lakeridge Mattress: Stearns & Foster
Did you know that Costco carries many big-ticket items? If you’re in the market for a new mattress, but don’t want to spend too much money, then you’ll want to take advantage of the Kirkland Signature by Stearns & Foster Lakeridge Mattress. You get all the quality of a Stearns & Foster mattress without the high price tag.
One happy reviewer wrote, “We were so close to purchasing the same mattress from a bed store for $2400 more. Costco came through again and we are delighted with the bed and savings. Stearns & Foster have a great reputation & we are loving our Cal King.”
30 Kirkland Signature Ocean Spray Cranberry Juice: Ocean Spray
Does your family love to drink Cranberry Juice? It can be expensive to buy name brands like Ocean Spray, but Costco offers the same juice at a fraction of the cost. Kirkland Signature Ocean Spray Cranberry Juice is produced by Ocean Spray. Once again, the proof is in the name itself.
Don’t give up your hard-earned cash for cranberry juice at a big box store like Walmart or Target. Costco gives members the opportunity to buy a six-pack of Kirkland Signature Ocean Spray Cranberry Juice for just $4.29. That’s quite a steal if you ask us.
31 Kirkland Signature Moisture Haircare: Pureology Hair Products
If you’re searching for a good deal on shampoo and conditioner, try Costco’s Kirkland Signature Moisture Haircare. Customers have been so impressed by this product that there’s even a Reddit page dedicated to the subject, and customers suggested that it’s produced by L’Oréal’s Pureology division.
One commenter wrote, “Similar to a salon brand. There is a rumor Pureology makes it. I only used salon brands and now I prefer Kirkland. The latest shampoo/conditioner I used was Matrix Biolage and my hair is even nicer using Kirkland. Highly recommend!” While the rumor has yet to be confirmed, Kirkland Signature Moisture Haircare gets high praise, either way.
32 Kirkland Signature Aged Balsamic Vinegar: Acetum Balsamic Vinegar
You can often buy knock-off versions of name-brand products at discount stores. Yet, many of Kirkland’s products are gourmet brands in disguise. Costco partnered with Acetum, a Modena-based company with a long tradition of making fine balsamic vinegar to make Kirkland Signature Aged Balsamic Vinegar.
Leanne Bender, a Costco buyer, announced the partnership on The Costco Connection, saying, “We chose to partner with Acetum because of its commitment to preserving the authenticity and heritage of balsamic vinegar,” she said. You can purchase this high-quality item for a reasonably low price at Costco. Which is good for everyone.
33 Kirkland Signature Digital Hearing Instruments: Sonova Hearing Aids
Many customers buy non-grocery items at Costco and you can find great deals on health-related products. Shoppers who are hard of hearing might be interested to know that Costco even provides free hearing tests to members. They also offer top-quality hearing aids after coupling up with Sonova.
The Kirkland Signature hearing aid (KS 9) is manufactured by the same hearing aid company that manufactures big-name products like Phonak, Unitron, and Hansaton hearing aids. They clearly advertise their partnership on Costco’s website and in the store. Be sure to take advantage of the impressive deals available.
34 Kirkland Signature ProCare Formula: Perrigo Infant Formula
Costco caused confusion when they changed the packaging on the Kirkland Signature ProCare Infant Formula. It was first made by the people behind Similac, but Perrigo took over the production. Either way, you still get a big name product at a lower price.
The new formula earned 4.1 stars and one mom wrote, “We were a bit surprised when Costco decided to change up the formula and packaging on already good baby formula. But the new one is more and the same price as the old one. Our baby really likes it and it doesn’t clump or create any bubbles. Always trust Costco’s Kirkland!”
35 Kirkland Signature Wines: E & J Gallo Wines
Wine connoisseurs should know a little secret. Many of Costco’s wines are made by reputable vineyards. One long-standing rumor is that E & J Gallo Wines is behind Kirkland Signature Wines. While we can’t confirm this to be 100% true, the folks at Yahoo did a bit of digging on the subject.
Here’s the evidence they uncovered: “An Alcohol and Tobacco Tax and Trade Bureau registry links Kirkland Signature’s California wines to E & J Gallo Winery and its Italian wines to Ethica Wines. The Bureau regulates and collects taxes on alcohol, tobacco, and firearm trading within the U.S.” There you have it!
36 Kirkland Signature Wedge: True Temper
Since the arrival of Kirkland balls and putters on the market, the wait had become almost unbearable for the Kirkland Signature Wedge. Thankfully, the wait is over! Golf enthusiasts can finally go to Costco to take a look at this famous wedge.
While comments are mixed about it, especially in terms of design, you can be confident that these wedges will be of high quality since it is the renowned True Temper brand that makes the steel shafts. So if you’re not too picky about the design, these wedges could be a good choice for you, and at a competitive price!
Did you know that the majority of the population would be able to save much more money every month than they think? When you think about all the non-essential things you buy, it’s pretty easy to believe! According to the long-proven 50/30/20 rule, you should set aside:
- 50% of your budget for essential expenses such as housing and food;
- 30%—maximum!—for non-essential spending;
- At least 20% of your income should be put into savings.
When you think about it, it’s a pretty logical way to manage your finances. Unfortunately, too few people take the time to make a detailed budget and think about it.
Here are some facts from 2018 about how Americans’ money relates to the LivingFacts website:
- 12% of Americans said they could not cover a potential $400 expense. 61% said they could afford the $400 in cash or equivalent, while 27% of Americans said they would have to borrow the $400, or sell assets, if the opportunity arose;
- 36% of Americans say their retirement savings are on track. 44% say they are having problems, and the remaining 20% are unsure about the state of their savings;
- 64% of Americans owned a home, while 27% rented one, and 9% had other arrangements;
- The average annual salary of an American can be divided into three different types of expenses: 33% for housing, 16% for transportation, and 13% for food;
- Only 47% of Americans with a credit card say they have been able to pay their bill in full every month for the past year. 26% say they have had a balance on their card a few times, while 27% have a balance most of the time;
- 82% of married people say they are doing well financially, compared to 66% of single people. 78% of married people with children under 18 are doing well, compared with 52% of single people with children.
Business Insider even goes so far as to say that many Americans plan to work until they die and not retire because their finances are so precarious. More precisely, 37% of Americans think they will have to work until they die, while 34% of them plan to be able to retire around the age of 80.
It is therefore quite clear that the financial health of American society in general is more precarious than one might think, especially considering that even people who manage to save do not in fact save enough.
With our best saving tips article, though, you will be able to get to your goal quickly and, who knows, maybe you’ll have a little more leeway for your non-essential spending in addition to planning your retirement properly!